IDC says Lenovo is the top entry storage company in EMEA

IDC says Lenovo is the top entry storage company in EMEA

According to revenue data from IDC’s Enterprise Storage Systems Tracker, Lenovo has achieved a new milestone, becoming the leading storage provider in EMEA. For the first time, Lenovo is ranked at the top of the entry (Price Bands 1-4, in IDC’s research) category of storage vendors for Q3 2022.

Lenovo says this achievement is a testament to its commitment to delivering comprehensive data management solutions that meet customer demands in a variety of high-growth industries.

FC Internazionale Milano, a famous football club that is one of Lenovo’s customers, recently sought to use data for content management, community engagement and to improve player performance. Inter leadership used Lenovo to change the club’s entire technological infrastructure to accomplish this, ultimately using data to achieve new innovation goals.

Mark Van Huuksloot, Inter’s chief operating officer, explains the importance of having a highly performant, scalable and reliable infrastructure at the heart of their digital operations. “We have 60 million GPS data points relating to player performance from the last two football seasons alone. Ensuring we have the right infrastructure that can scale with our data needs and provide reliable performance is critical for driving innovation and transforming data into timely insights.”

Lenovo experienced expansion when the EMEA Entry storage market increased in vendor revenue (USD) by 36.8% year-over-year.

“The ability to collect, protect, store, analyze, and manage data is vital to an organization’s business, which is why Lenovo is committed to being the most trusted partner able to deliver on this,” stated Giovanni Di Filippo, the EMEA president of Lenovo Infrastructure Solutions Group.

Lenovo says it offers enhanced features like ransomware protection, tamper-proof snapshots and perpetual pay-as-you-grow expansion service to help customers protect growing data. These features help customers achieve secure, reliable on-premises storage with cloud economics, allowing them to quickly adapt to data expansion and respond to changing business requirements.

“As the proliferation of data continues, with storage offerings ranging from entry to midrange, to cloud scale, Lenovo is innovating to provide differentiated storage solutions that address high-performance needs while enabling scalability and security from edge to the data center,” stated Marco Pozzoni, the director of EMEA storage sales at Lenovo.

Lenovo says its storage solutions offer reliable and easy-to-use data management for distributed locations. It allows customers of all sizes to manage their data today and plan for future growth confidently.

“Lenovo is one of our most trusted technology partners for data management and storage offerings,” said Cüneyt Aydogmus, director Lenovo, Bechtle Logistik & Service GmbH. “Its comprehensive portfolio of enterprise-class products enables us to offer our customers the right set of quality solutions to meet their business and financial objectives”.

Lenovo provides a selection of enterprise-level data management solutions, including enterprise storage arrays and infrastructure, Software Defined Storage (SDS), Hyperconverged Infrastructure (HCI), TruScale Infinite Storage as-a-service and workload solutions tailored to particular ISV application software partners.

To gain insights into the outlook of IT, Lenovo surveyed more than 500 Chief Technology Officers across the globe in 2022. At Lenovo’s worldwide “Tech World” event, the study revealed most CTOs are confident in the potential of hybrid cloud. However, they consider cybersecurity, accessibility and regulation/compliance significant obstacles. Further, compatibility issues and user experience were common challenges when making IT infrastructure selections.

“This research gives us deep insights about the priorities and expectations from global CTOs, and we will leverage this knowledge to better help our customers harness data and create insights to transform their business,” stated Lenovo CTO Dr. Yong Rui.

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