Cox Business gives enterprise strategy an ‘edge’ with launch of edge services

Cox Business gives enterprise strategy an ‘edge’ with launch of edge services

Cox Business took its edge strategy one step further with the launch of Cox Edge, a low latency compute platform. The service will be offered from fifteen of Cox’s last-mile edge data centers, and will comprise compute, storage, edge CDN as well as serverless computing and managed kubernetes services.

As you would expect with edge service, speed is the draw here. Not just network latency either; Cox says its NoSQL databases, API calls and HTTP GET requests run faster than comparable hyperscale services.  Cox Edge is aimed at gaming services and the media and entertainment industry as well as IoT use cases and organisations with a need for dynamic content delivery.

Analysis

Like many cable carriers, Cox has been active in edge services for a while, starting with experiments in video content delivery going back to the days of  open caching systems as one example. More recently, Cox took a stake in Stackpath, a provider of CDN, security, and edge services, back in March. Stackpath services, unsurprisingly, appear to form the basis for several Cox Edge services. Some services, such as a distributed NoSQL database, however, aren’t offered by Stackpath and could signal that Cox has more technology partnerships to announce.

Cox has an extensive enterprise business services portfolio (the company says it serves 335,000 small and regional enterprise customers), so stitching its network, CDN capabilities and enterprise portfolio together makes sense, but cable providers have historically made limited inroads into large enterprises beyond the network infrastructure. The partnership with Stackpath can help uncover some additional customers, but partnerships with systems integrators and perhaps even cloud providers (a la Verizon-AWS style deals) could move adoption along.

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